Clinique needed a campaign to elevate them from a trusted product icon to a beloved brand icon. This video is the central piece of a campaign that invites Clinique's global community to celebrate a universal truth: that everyone deserves to #StartBetter, whatever it is they are starting.
We teased the new campaign with content over the holidays. The result? Some of the most popular posts in Clinique brand history. We also utilized Social Influencer, Meagan Cignoli, to direct and cross-promote the Clinique's holiday Instagram video
And then launched with a manifesto video on Clinique's channels, followed by social content.
Anual Pillow Fight in São Paulo
A Portrait Of Music
Photo taken for Nick Knight’s Photography Mastered class for Oyster Magazine Opportunity.
Gamine Eyewear can totally block out the sun with their round shades.
Holiday Editorial for Z!NK Magazine
25ºC | MYTHS OF CREATION
25ºC is an ode to the temperature that welcomes spring.
A synesthesia project for Le Vernis Chanel.
Follow Your NOLA
Putting the City of New Orleans back on the map.
It Takes A Thief
The Alfa Romeo Giulia will steal your heart.
Never ending posters for Johnnie Walker.
A series of photographs taken in 2016 in Ecuador and The Washington Coast